Interpretive Planning for Historic Farms and Agricultural Sites
13 Units -
Malabar Farm historic site, Ohio.
It's hard to beleive, but the photos above are from Malabar Farm (then a State Historic Park), Ohio, the historic home of Louis Bromfield. This was the first interpretive plan I did while teaching Interpretive Planning at Ohio State University back in 1978 and the plan was used as the text book for the interpretive planning course. Time sure flies. Since then I have done several other projects for this farm and its agricultural history as well as for many other agricultural heritage sites in the US and internationally.
Interpretive Planning for historic farms and agricultural sites offer some unique planning challenges based on the mission of the farm. Some of these decisions/issues include:
The Interpretive plan is a tool that helps you plan for the options you want your farm or agricultural experience to demonstrate and plan for interpretive media and budget needs for annual operations.
If you're interested in this course, visit with me at: https://youtu.be/PNEgXOJ7rA
Resources you will be provided with:
* John Veverkas new (2013) college textbook Two Volume e-
* Interpretive Master Planning -
* Interpretive Master Planning -
* Copies of completed JVA Interpretive Master Plans for Historic Farms/Agricultural Sites as
* Additional handout materials.
Who is this course for?
* Individuals, agencies or organizations that may currently be involved with an interpretive
master planning project for their historic farm or agricultural site.
* Individuals, agencies or organizations that are planning on developing an interpretive master
plan in the future for this historic farms and agricultural heritage sites.
* Individuals (consultants) offering interpretive planning services who do not possess a college level
degree in interpretive services or who have not had any formal training in interpretive master planning.
* Any individual interested in advancing their knowledge and skill level in heritage
interpretation planning with a focus on Historic Farms and Agricultural Interpretation.
This course will:
* Guide you in developing your interpretive plan yourself (with HITC coaching and support),
* Give you expertise in being an interpretive planning project manager.
* Give you specific details of what should be in an Interpretive Master Plan for a Historic
Farms and Agricultural Sites.
* Give you a skill level in reviewing draft interpretive master plans.
total interpretive site (farmhouse, agricultural fields, orchards, out-
apart of using.
and services planning.
future interpretive experiences for your market groups.
Your final project for this course will be:
Develop an interpretive master plan working draft for your historic farm or agricultural site/facility.
Interpretive Master Planning -
advanced interpretive courses including interpretive planning units.)
Carolina State University, New York State University.
What are the units?
Unit One -
plan content outline.
Unit Two -
interpretive plan to accomplish, and what is your main over-
interpretive theme that all interpretation for your total site needs to work to
* Developing your main interpretive theme.
* Developing your learning, behavioral and emotional objectives.
* Developing your interpretive story line flow chart.
Unit Three -
* Historic Home Exterior Landscape/Gardens and Outbuildings
* Planning for farm animal interpretation and demonstrations.
* Parking lot to entrance wayfinding
* Existing tour routes (guided or self-
` * Inventory of Interpretive Experiences.
* Inventory of Current interpretive products or services.
* Developing your site inventory location map.
Unit Four -
* Who are your current market groups.
* What market groups do you want to add?
* What are the kinds of experiences you feel that your visitors want.
* Conducting visitor surveys.
* Visitor motivations for selecting and attending interpretive programs and
* Seasonal interpretive programs and demonstrations.
Unit Five -
Unit Six -
* Site visitor flow management.
* Visitor support services (restrooms, gift shop, animal petting area, etc.)
* Development of visitor/animal contact policies.
Unit Seven -
* Live guided tours
* Cell phone interpretation.
* Printed self-
* Interpretive videos
* Living history characters for interpretation options.
Unit Eight -
and story development form sets. (Sample interpretive plans sent as example of
Unit Ten -
Unit Eleven -
Unit Twelve -
actual interpretive planning project) or interpretive planning outline/check-
Estimated time to complete this course is 40 hours but you can take your time if you are working on a planning project using the course as your guide. FYI -
When will the course start? You can start this course at any time and work at your own pace. It is estimated that it will take about 40 hours to complete this course. The cost of the 40 hours of training is $300.00 USD, which can be paid for by credit card or
As the course is limited to 10 participants at one time, if you would like to see if the course has current openings or have us send you the course Registration Form, or if you have any questions at all please feel free to ask: firstname.lastname@example.org.
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