John Veverka & Associates

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John Veverka Resume


John A. Veverka


Lectures - Korea National Arboretum/Parks


1972 - 1978   The Ohio State University, Columbus, Ohio.  B.S. and M.S. degrees majoring in Interpretive Services.  Additional minors in Recreational Learning,  Recreational Marketing and Psychology of the Audience.

1981 -1984   Michigan State University, East Lansing, Michigan.  Ph.D. Program in Parks and Recreation, majoring in Interpretive Services.  Minor work in Adult Education, Tourism Marketing, and Recreational Research Techniques and Strategies.

Work Experience

1973 - 1979   The Ohio State University Museum of Zoology, Curitorial Technician.

1976 - 1979   Seasonal Interpretive Naturalist with Ohio State Parks (Mohican State Park, Loundville, Ohio).

1979 - 1980   Alberta Provincial Parks, Alberta, Canada.  Interpretive Master Planning Consultant.  

1979 - Present     President of John Veverka & Associates (formerly Interpretive Associates), a firm providing a complete range of services in interpretive and heritage tourism master planning, training, and design services - world wide.

Teaching Experience

1978   The Ohio State University, Columbus, Ohio.  Teaching assistant responsible for developing and teaching a course in Interpretive Master Planning.

1981 - 1984   Michigan State University.  Teaching Assistant with total responsibility for developing and teaching both introductory and advanced interpretation courses, including focuses on Interpretive Planning and Planning for Live/Conducted Programs.

1990 - 1991      Lansing Community College, Lansing, MI.  Instructor teaching courses in Business Communication and Speech.

1999 - 2000  New York University, NY.  Associate Professor teaching a summer special studies course in Heritage Interpretation and Tourism Planning/Marketing.

1979 - present   John Veverka has taught or participated in hundreds National and International training courses, workshops and seminars with a wide range of subjects as part of  John Veverka & Associates interpretive training services.  You can visit our web site at for details on current and recent training programs and courses.

1995 - present  Instructor at the Snowdonia National Park Training Center, Wales, UK, teaching two interpretive courses per year - course topics vary.

1999    University of Calgary, Alberta, Canada.  Developed a 6-hour interpretive        
 training video for the Universities Heritage Site Management Certificate program.

2000   -2003. State University of West Georgia - Heritage Tourism Institute.  
Associate Professor teaching several different heritage interpretation/tourism courses offered over the 4 years of the Tourism Institute.


Since 1979 John Veverka has published over 100 articles in national and international journals.
- Author of the college textbook "Interpretive Master Planning".
- Author of the new college textbook Two Volume Set:
    *Interpretive Master Planning - Strategies for the New Millennium
    * Interpretive Master Planning - Philosophy, Theory and Practice.
-  Author of "The Interpretive Trainers Handbook".
-  Contributing Author in the book "The Language of Live Interpretation",
  Museum of Civilization, Canada
- Advanced Interpretive Planning (MuseumsEtc - Edinburgh)
- The Interpretive Trails Book (MuseumsEtc - Edinburgh).
- Contributor - The Art and Craft of Interpretive Writing.
- Associate Editor - The Journal of Interpretation (Of the National Association for   
-  Publisher of InterpNEWS, The International Heritage Interpretation e-magazine.

John received his B.S.(1976) and M.S.(1978) degrees majoring in Interpretive Services
from The Ohio State University, with additional minors in marketing, motivational
psychology, and advertising. During this time at OSU, John developed and taught a
course on Interpretive Master Planning, was also on the staff of the Ohio State
University Museum of Zoology (academic years) and spent five summers as an
Interpretive Naturalist with Ohio State Parks. After graduating with his M.S. degree,
John was recruited by Alberta Provincial Parks in Canada (1978-1980) where he helped
develop interpretive plans for two World Heritage Sites (Head-Smashed-In Buffalo
Jump and Dinosaur Provincial Park). In 1981 John returned to Michigan to teach
introductory and advanced interpretation courses at Michigan State University, where
he was also enrolled in the Ph.D. program (1981-1985). Besides interpretation, John
studied recreational learning theory, consumer behavior, recreational marketing and
survey research strategies. John's current work as a consultant in interpretive planning,
training and heritage tourism, spans 34 years and takes him all over the world, working
on projects in Korea, Canada, Spain, Mexico, England, Scotland, Wales, Greece, Malta
and throughout the United States. He lectures widely on Heritage Interpretation and
Interpretation Planning, and serves as a consultant to many different agencies and
organizations world-wide.


Interpretive Planning - Nine-Mile Canyon, UT



Home Page | Our Range of Services | Interpretive Coaching | Interpretive Planning | Interpretive Plan Outline | Interpretive Training | John Veverka Resume | Qualifications | NEW Advanced Interp. Text Book | InterpNEWS | Library | Expert in Interpretation | JVA NEWS, Courses and Updates | Certificates | Planning/Design of Interpretive Panels | Interpretive Writing | Interpretive Writing Course | Interpretive Trails Course | Interpretive Panels Course | Introduction to Heritage Interpretation Course | Interpretive Planning & Design of Marketing Brochures Course | Training for Interp. Trainers | Interpretive Exhibits Course | Interpretive Master Planning Course | Interpretive Planning for Scenic Byways. | Critiquing and Coaching Interpretive Staff | Advanced Interpretive Planning | Interpretive Training Center Course Catalogue | Interp. for International Visitors course. | Interpretive Exhibits Evaluation | Interp. Center Feasibility Analysis Course. | Interp. for Commercial Tour Providers | Interpretive Researchers Guide for Visitor Studies | Interp. Planning for Historic Homes | Heritage Interpretation Training Center | Interpretive Planning for Botanical Gardens | An introduction to planning and presenting live interpretive programs and tours for Museum/Heritage Site Docents and Volunteers. | Developing Marketing Plans for Heritage & Tourism Sites and Attractions | Interpretation Book Store | Heritage Interpretation Resource Center | Interpretive Planning for Historic Farms | Developing Successful Partnerships | Developing Interpretive Outreach Programs | Community Interpretation Planning | Interpreting Gravestones and Historic Cemeteries | Using Interpretation to Accomplish Management Objectives. | An Interpreters Guide for Survival Economics. | Innovative Strategies for Interpretive Media and Services Planning. | A Curators Guide for Developing Gallery Tours. | Advanced Interpretive Writing - Technical Publications | Page 2 | Advanced Interpretive Services for Managers, Supervisors, Team Leaders and Sr. Staff. | Advanced Interpretation for Chiefs of Interp. - Interpretive Managers - Regional Interp. Specialists | Interpreting Critical Issues. | Developing Commercial Interpretation for Resorts, Cruise Ships, Campgrounds and Tourism Attractions. | Planning and developing a new commercial tour guiding business. | Interpretive Evaluation, Visitor Studies and Site Assessment Center | The Center for Interpretive Planning Advancement & Excellence. | Developing Requests for Proposals (RFPs) | Planning and Facilitating Focus Workshops | InterpNEWS Advertising Details | Planning for Interpretive Experiences | 40 Years a Heritage Interpreter | Interpretive Techniques - The Rest of the Story Course | Certified Professional Interpretive Planner Certificate | Certified Professional Interpretive Program | Certified Professional Interpretive Trainer certificate program. | Certified Professional Heritage Interpreter certificate program. | Certified Professional Interpretive Writer certificate program. | Visitor motives for attending interpretive programs. | Exhibit Rehab Course | Developing Training Workbooks & Manuals | Planning for Railroad Museums and Sites. | Climate Change Interpretation Course. | When there's nothing left but the story - interp. storytelling. | Interpreting Legends Myths and Fables | InterpSHARE - Seminars 2022 | Interpreting Invasive Species | Interpretiing Edible Insects | Interpretaive Planning for Climate Change | HITC Climate Crisis Resource Center | PUP Members Only | Starting a new Interp Consulting Business | Panels 4 Week Course | Interpretive Writing - 4 Week Course | Marketing - 4 Week Course | Intro to Interpretation - 4 Week Course | Interp Climate Change - 4 Week Course | Exhibit Rehab 4-Week Course | Level 1 | Johns Interpreters Blog | Economics for Heritage Interpreters | General Site Map
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