John Veverka & Associates
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- Interpretive Writing Course
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- Interpretive Trails Course
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- Interpretive Panels Course
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- Introduction to Heritage Interpretation Course
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- Interpretive Planning & Design of Marketing Brochures Course
- Training for Interp. Trainers
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- Interpretive Exhibits Course
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- Interpretive Master Planning Course
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- Interpretive Planning for Scenic Byways.
- Critiquing and Coaching Interpretive Staff
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- Advanced Interpretive Planning
- Interpretive Training Center Course Catalogue
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- Interp. for International Visitors course.
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- Interpretive Exhibits Evaluation
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- Interp. Center Feasibility Analysis Course.
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- Interp. for Commercial Tour Providers
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- Interpretive Researchers Guide for Visitor Studies
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- Interp. Planning for Historic Homes
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- Heritage Interpretation Training Center
- Interpretive Planning for Botanical Gardens
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- An introduction to planning and presenting live interpretive programs and tours for Museum/Heritage Site Docents and Volunteers.
- Developing Marketing Plans for Heritage & Tourism Sites and Attractions
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- Interpretation Book Store
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- Heritage Interpretation Resource Center
- Interpretive Planning for Historic Farms
- Developing Successful Partnerships
- Developing Interpretive Outreach Programs
- Community Interpretation Planning
- Interpreting Gravestones and Historic Cemeteries
- Using Interpretation to Accomplish Management Objectives.
- An Interpreters Guide for Survival Economics.
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- Innovative Strategies for Interpretive Media and Services Planning.
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- A Curators Guide for Developing Gallery Tours.
- Advanced Interpretive Writing - Technical Publications
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- Advanced Interpretive Services for Managers, Supervisors, Team Leaders and Sr. Staff.
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- Advanced Interpretation for Chiefs of Interp. - Interpretive Managers - Regional Interp. Specialists
- Interpreting Critical Issues.
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- Developing Commercial Interpretation for Resorts, Cruise Ships, Campgrounds and Tourism Attractions.
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- Planning and developing a new commercial tour guiding business.
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- Interpretive Evaluation, Visitor Studies and Site Assessment Center
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- The Center for Interpretive Planning Advancement & Excellence.
- Developing Requests for Proposals (RFPs)
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- Planning and Facilitating Focus Workshops
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- InterpNEWS Advertising Details
- Planning for Interpretive Experiences
- 40 Years a Heritage Interpreter
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- Interpretive Techniques - The Rest of the Story Course
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- Certified Professional Interpretive Planner Certificate
- Certified Professional Interpretive Program
- Certified Professional Interpretive Trainer certificate program.
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- Certified Professional Heritage Interpreter certificate program.
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- Certified Professional Interpretive Writer certificate program.
- Visitor motives for attending interpretive programs.
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- Exhibit Rehab Course
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- Developing Training Workbooks & Manuals
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- Planning for Railroad Museums and Sites.
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- Climate Change Interpretation Course.
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- When there's nothing left but the story - interp. storytelling.
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- Interpreting Legends Myths and Fables
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- InterpSHARE - Seminars 2022
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- Interpreting Invasive Species
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- Interpretiing Edible Insects
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- Interpretaive Planning for Climate Change
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- HITC Climate Crisis Resource Center
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- PUP Members Only
- Starting a new Interp Consulting Business
- Panels 4 Week Course
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- Interpretive Writing - 4 Week Course
- Marketing - 4 Week Course
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- Intro to Interpretation - 4 Week Course
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- Interp Climate Change - 4 Week Course
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- Exhibit Rehab 4-Week Course
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- Level 1
- Johns Interpreters Blog
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- Economics for Heritage Interpreters
NEW Advanced Interp. Text Book
http://museumsetc.com/products/advanced-
Our new textbook on Advanced Interpretive Plannning has been released and available and we're really excited about it. It contains lots of new strategies and ideas for interpretive planners world-
MuseumsETC is the publisher of John's other three interpretive text books (Interpretive Master Planning Volume 1 and Volume 2, and The Interpretive Trainers Handbook) .
Advanced Interpretive Master Planning
General Book Table of Contents
Introduction: When is “interpretation” not interpretation?
1. A Model for Interpretive Planning
Objectives
Creating an Inventory of Resources
Implementation and Operation
Evaluation
Outline of an Interpretive Plan
The Benefits of Interpretive Planning
2. Informal Visitor Contact and Outreach
Developing Policies
Guidelines for Approaching Visitors
Outreach Programs
Working with Volunteers
Useful Forms and Checklists
3. Financial Planning for Interpretive Planning
What is Financial Success?
Feasibility Analysis for New Facilities
Visitor Analysis for New Facilities
Overhead and Operations Costs for New Facilities
4. Planning for Experiences and Markets of One
Visitor Experience and Outcomes
The Types of Visitor Experience
Mass Customization and Interpretive Planning
The Quest for Outcomes
5. Regional Interpretive Systems Planning
What is a Systems Approach?
Preparing an Interpretive Systems Plan
Media Inventory and Analysis
Developing New Products and Services
6. The Landscape -
What is a Landscape Museum?
The Museum, the Galleries, and the Exhibits
Planning a Landscape Museum
7. Creating Effective Interpretive Writing
The Principles of Interpretive Writing
Tangibles, Intangibles and Universal Concepts
Writing for Feeling and Imagination
Ten Tips for Hiring an Interpretive Writer
8. Marketing Plans and Interpretive Planning Strategies
Marketing and the Visitor
Understanding your Audience
Generating New Market Groups
Marketing Planning for Heritage Attractions
9. Training and Coaching Interpretive Staff
Planning for Training
Course and Session Objectives and Outcomes
Critiquing and Coaching Interpreters
Nineteen Steps to Successful Critiquing
10. Evaluating Interpretive Programs and Services
Methods of Evaluation
Case Study Summary
Self-
Assumptive Evaluation Form
Visitor Center Assessment Form
Individual Exhibit Design Critique Form
For more information on my Advanced Interpretation course check out the course website page: